Grocery Shopping via T-Commerce in Korea: New Shopping Channel Adoption Behavior Based on Prior E-Commerce Experience
Year of publication: |
0215
|
---|---|
Authors: | Lee, Dongmin ; Jeong, Haeyoung ; Cho, Jongpyo ; Jeong, Jaeseok ; Moon, Junghoon |
Published in: |
International Food and Agribusiness Management Review. - International Food and Agribusiness Management Association - IFAMA. - Vol. 18.0215, 2
|
Publisher: |
International Food and Agribusiness Management Association - IFAMA |
Subject: | t-commerce | online grocery shopping | Internet Protocol Television | compatibility | Demand and Price Analysis | Financial Economics | Marketing |
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