Growing pains : the effect of generational product innovation on mobile games performance
Year of publication: |
2022
|
---|---|
Authors: | Chen, Liang ; Zhang, Pengxiang ; Li, Sali ; Turner, Scott F. |
Published in: |
Strategic management journal. - New York, NY [u.a.] : Wiley, ISSN 1097-0266, ZDB-ID 1478912-7. - Vol. 43.2022, 4, p. 792-821
|
Subject: | demand side perspective | generational product innovation | generative appropriability | product iteration | technology innovation | Innovation | Produktentwicklung | New product development | Produktivität | Productivity | Innovationsmanagement | Innovation management | Spieltheorie | Game theory |
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