Grundzüge des Marketings
Jörn Redler
| Year of publication: |
2012
|
|---|---|
| Authors: | Redler, Jörn |
| Published in: | |
| Publisher: |
Berlin : BWV, Berliner Wiss.-Verl. |
| Subject: | Marketing | Marketingmanagement | Marketing management | Vertrieb | Physical distribution | Kommunikation | Communication | Marktforschung | Market research |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XV, 207 S. Ill., graph. Darst. 227 mm x 153 mm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German |
| ISBN: | 3-8305-3138-9 ; 978-3-8305-3138-8 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009681692