Guiding the guides : developing indicators of tour guides' service quality
Year of publication: |
September-October 2016
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Authors: | Min, Jennifer C. H. |
Published in: |
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence. - Abingdon, Oxfordshire : Routledge, ISSN 1478-3363, ZDB-ID 2101779-7. - Vol. 27.2016, 9/10, p. 1043-1062
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Subject: | tour guides | service quality | modified Delphi technique | analytic hierarchy process | Dienstleistungsqualität | Service quality | AHP-Verfahren | AHP approach | Multikriterielle Entscheidungsanalyse | Multi-criteria analysis |
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