Guilt appeals: The mediating effect of responsibility
Year of publication: |
2006
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Authors: | Basil, Debra Z. ; Ridgway, Nancy M. ; Basil, Michael D. |
Published in: |
Psychology & marketing. - New York, NY : Wiley, ISSN 0742-6046, ZDB-ID 2269338. - Vol. 23.2006, 12, p. 1035
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Saved in:
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