Handelsmarketing durch Handelsmarken-Politik
Year of publication: |
1973
|
---|---|
Authors: | Poth, Ludwig G. |
Publisher: |
Wiesbaden : Gabler |
Subject: | Handelsmarke |
-
Better (RED) than dead: 'brand aid', celebrities and the new frontier of development assistance
Richey, Lisa Ann, (2006)
-
Trademarks as an indicator of innovation and industrial change
Mendonça, Sandro, (2004)
-
Der Wert von Marken (brand equity)
Sattler, Henrik, (1994)
- More ...
-
Das Beziehungssystem zwischen Marketing und Umwelt
Poth, Ludwig G., (1971)
-
Marketing-Logistik: Schaltstelle zwischen Produktion und Märkten
Poth, Ludwig G., (1972)
-
Poth, Ludwig G., (1973)
- More ...