Handelsmarketing
Lothar Müller-Hagedorn
| Year of publication: |
1984
|
|---|---|
| Authors: | Müller-Hagedorn, Lothar |
| Publisher: |
Stuttgart [u.a.] : Kohlhammer |
| Subject: | Handelsbetrieb | Absatzpolitik | Marketing |
| Description of contents: | Table of Contents [d-nb.info] |
| Extent: | 294 S. graph. Darst. 21 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | Literaturverz. S. 276 - 292 |
| ISBN: | 3-17-007486-5 |
| Classification: | Marketing ; Betriebswirtschaft: Sonstiges ; Handel |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000092810