Happy Christmases are all alike : each unhappy Christmas is unhappy in its own way
Year of publication: |
2020
|
---|---|
Authors: | Blanchet, Vivien |
Published in: |
Marketing theory. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 1741-301X, ZDB-ID 2072860-8. - Vol. 20.2020, 2, p. 175-184
|
Subject: | Christmas | discourse | marketplace mythology | myth | performativity | Santa Claus |
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