Harvard Business Review on customer relationship management
| Alternative title: | Customer relationship management |
|---|---|
| Year of publication: |
2001
|
| Publisher: |
Boston, MA : Harvard Business School Pub. |
| Subject: | Customer relations | Management | Kundenmanagement | Beziehungsmanagement | Aufsatzsammlung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | VII, 192 S. : graphb. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 1-578-51699-4 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004750978