Extent: | VII, 205 S. 21 cm |
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Series: | |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Sammelwerk ; Collection of articles of several authors |
Language: | English |
Notes: | Includes index. - Enth. 8 Beitr. The necessary art of persuasion / Jay Conger -- Harnessing the science of persuasion / Robert B. Cialdini -- Moving mountains / L.M. Baker, Jr. ... and others -- Change the way you persuade / Gary A. Williams and Robert B. Miller -- Radical change, the quiet way / Debra Meyerson -- Why people follow the leader: the power of transference / Michael Maccoby -- What you don't know about making decisions / David A. Garvin and Michael A. Roberto -- Change through persuasion / David A. Garvin and Michael A. Roberto |
ISBN: | 978-1-4221-2499-4 ; 1-4221-2499-1 |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003679790