Hear what I appreciate : activation of consumption motives for healthier food choices across different value segments
Jenniina Sihvonen and Harri Luomala
| Year of publication: |
December 2017
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|---|---|
| Authors: | Sihvonen, Jenniina ; Luomala, Harri T. |
| Published in: |
The international review of retail, distribution and consumer research. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0959-3969, ZDB-ID 1098588-8. - Vol. 27.2017, 5, p. 502-514
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| Subject: | Health motive | priming | consumer values | food choice | experimental study | Experiment | Konsumentenverhalten | Consumer behaviour | Gesundheit | Health | Lebensmittelkonsum | Food consumption | Ernährungsverhalten | Eating habit | Zahlungsbereitschaftsanalyse | Willingness to pay | Lebensmittel | Food |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Konferenzbeitrag ; Conference paper ; Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/09593969.2017.1383290 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011853924