Hedonic and utilitarian shopper types in evolved and created retail agglomerations
Year of publication: |
2008
|
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Authors: | Teller, Christoph ; Reutterer, Thomas ; Schnedlitz, Peter |
Published in: |
The international review of retail, distribution and consumer research. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0959-3969, ZDB-ID 1098588-8. - Vol. 18.2008, 3, p. 283-309
|
Subject: | Einkaufszentrum | Shopping center | Konsumentenverhalten | Consumer behaviour | Agglomerationseffekt | Agglomeration effect | Konsumtheorie | Consumption theory |
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