Hedonic and utilitarian shopping goals: The online experience
| Year of publication: |
2008
|
|---|---|
| Authors: | Bridges, Eileen ; Florsheim, Renée |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 1897731. - Vol. 61.2008, 4, p. 309-314
|