Helping e-commerce consumers make good purchase decisions: a user reviews-based approach
Year of publication: |
2009
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Authors: | Zhang, Richong ; Tran, Thomas |
Published in: |
E-technologies: innovation in an open world : 4th international conference, MCETECH 2009, Ottawa, Canada, May 4-6, 2009 ; proceedings. - Berlin : Springer, ISBN 3-642-01186-1. - 2009, p. 1-11
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Subject: | Electronic Commerce | E-commerce | Produktqualität | Product quality | Produktinformation | Product information | Social Web | Social web | Qualitative Methode | Qualitative method |
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