Hering, from a global production network player to a regional retail leader
Year of publication: |
2017
|
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Authors: | Gehrke, Germano Adolfo ; Lins, Hoyêdo Nunes ; Borba, José Alonso |
Published in: |
The challenge of BRIC multinationals. - Bingley : Emerald, ISBN 1-78635-350-4. - 2017, p. 295-315
|
Subject: | Cia. Hering | Unternehmensnetzwerk | Business network | Betriebliche Wertschöpfung | Value creation | Internationaler Markteintritt | International market entry | Bekleidungsindustrie | Clothing industry | Brasilien | Brazil | 1973-2011 |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz im Buch ; Book section ; Fallstudie ; Case study |
Language: | English |
Other identifiers: | 10.1108/S1745-886220160000011016 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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