Hierarchical linear modeling in internal marketing research : a review with an application on innovation and expert in China
Year of publication: |
June 2015
|
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Authors: | Yuan, Xaiohui ; Deng, Ziliang ; Jean, Ruer-Jer Bryan ; Kim, Daekwan |
Published in: |
Frontiers of business research in China : selected publications from Chinese universities. - Beijing : Higher Education Press, ISSN 1673-7326, ZDB-ID 2388653-5. - Vol. 9.2015, 2, p. 135-160
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Subject: | hierarchical linear modeling (HLM) | multilevel modeling | international marketing | China | innovation | export | subsidy | Internationales Marketing | International marketing | Innovation |
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