High-low promotion policies for peak-end demand models
Year of publication: |
2023
|
---|---|
Authors: | Cohen-Hillel, Tamar ; Panchamgam, Kiran ; Perakis, Georgia |
Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Hanover, Md. : INFORMS, ISSN 1526-5501, ZDB-ID 2023019-9. - Vol. 69.2023, 4, p. 2016-2050
|
Subject: | applications | computational complexity | dynamic programming | pricing | promotion | Theorie | Theory | Dynamische Optimierung | Dynamic programming | Preismanagement | Pricing strategy | Mathematische Optimierung | Mathematical programming | Verkaufsförderung | Sales promotion |
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