Higher Education Marketing in Africa : Explorations into Student Choice
Year of publication: |
2020 ; 1st ed. 2020.
|
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Other Persons: | Mogaji, Emmanuel (ed.) ; Maringe, Felix (ed.) ; Ebo Hinson, Robert (ed.) |
Publisher: |
2020.: Cham : Springer International Publishing 2020.: Cham : Imprint: Palgrave Macmillan |
Subject: | Hochschule | Higher education institution | Auswahl | Selection | Studierende | Students | Marketingmanagement | Marketing management | Afrika | Africa |
Description of contents: | Description [swbplus.bsz-bw.de] |
Extent: | 1 Online-Ressource(XX, 419 p. 25 illus., 16 illus. in color.) |
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Series: | |
Type of publication: | Book / Working Paper |
Language: | English |
ISBN: | 978-3-030-39379-3 ; 978-3-030-39378-6 ; 978-3-030-39380-9 ; 978-3-030-39381-6 |
Other identifiers: | 10.1007/978-3-030-39379-3 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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