History of Islamic marketing literature and research : a bibliometric analysis
Year of publication: |
2023
|
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Authors: | Bayirli, Mehmet ; Alserhan, Baker ; Ramadani, Veland |
Published in: |
Research on Islamic Business Concepts : Proceedings of the 12th Global Islamic Marketing Conference, December 2021. - Cham : Springer International Publishing, ISBN 978-3-031-18663-9. - 2023, p. 1-13
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Subject: | Bibliometric analysis | Islamic marketing | Network analysis | Bibliometrie | Bibliometrics | Islam |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz im Buch ; Book section ; Konferenzbeitrag ; Conference paper |
Language: | English |
Other identifiers: | 10.1007/978-3-031-18663-9_1 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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