Hotel strategic pricing in Europe : a 10-year exploration of competition
Cathy A. Enz and Linda Canina, Jean-Pierre I. Van Der Rest
| Year of publication: |
2016
|
|---|---|
| Authors: | Enz, Cathy A. ; Canina, Linda ; Rest, Jean-Pierre van der |
| Published in: |
International journal of revenue management : IJRM. - Olney, Bucks : Inderscience Enterprises, ISSN 1474-7332, ZDB-ID 2193374-1. - Vol. 9.2016, 2/3, p. 92-107
|
| Subject: | pricing strategy | revenue management | competitive dynamics | price positioning | discounting | hotel industry | Hotellerie | Hotel industry | Preismanagement | Pricing strategy | Revenue-Management | Revenue management | Wettbewerb | Competition | Preiswettbewerb | Price competition | Wettbewerbsstrategie | Competitive strategy | Preisdifferenzierung | Price discrimination |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011610244