How to advance R&D, new product development, and new business development : requirements that should be taken into consideration toward these ends
Year of publication: |
2008
|
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Authors: | Ishikawa, Akira |
Published in: |
Creative marketing for new product and new business development. - Singapore [u.a] : World Scientific, ISBN 981-277-218-9. - 2008, p. 127-151
|
Subject: | Industrieforschung | Industrial research | Innovationsmanagement | Innovation management | Innovation | Informationsökonomik | Economics of information |
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