How alliances reshape competition
Year of publication: |
2006
|
---|---|
Authors: | Gomes-Casseres, Benjamin |
Published in: |
Handbook of strategic alliances. - Thousand Oaks, Calif. [u.a.] : SAGE Publ., ISBN 0-7619-8863-7. - 2006, p. 39-53
|
Subject: | Strategische Allianz | Strategic alliance | Wettbewerb | Competition |
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