How business journals cite one another
Paul W. Hamelman and Edward W. Mazze
| Year of publication: |
1974
|
|---|---|
| Authors: | Hamelman, Paul W. ; Mazze, Edward W. |
| Published in: |
Journal of advertising research. - New York, NY : Foundation, ISSN 0021-8499, ZDB-ID 219178-7. - Vol. 14.1974, 3, p. 23-25
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| Type of publication: | Article |
|---|---|
| Notes: | über: Journal of Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002601093