How cannibalistic is the Internet channel? A study of the newspaper industry in the United Kingdom and The Netherlands
Year of publication: |
2002
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Authors: | Deleersnyder, Barbara ; Geyskens, Inge ; Gielens, Katrijn ; Dekimpe, Marnik G. |
Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 6226917. - Vol. 19.2002, 4, p. 337-348
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