How do corporate social responsibility (CSR) and innovativeness increase financial gains? : a customer perspective analysis
Tohid Ghanbarpour, Anders Gustafsson
| Year of publication: |
2022
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|---|---|
| Authors: | Ghanbarpour, Tohid ; Gustafsson, Anders |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 140.2022, p. 471-481
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| Subject: | Communication | Customer Satisfaction | Financial Performance | Perceived CSR | Perceived Firm Innovativeness | Konsumentenverhalten | Consumer behaviour | Corporate Social Responsibility | Corporate social responsibility | Innovation | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Unternehmenserfolg | Firm performance |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2021.11.016 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013040676