How Do In-Store Environmental Cues Influence Chinese Shoppers? A Study of Hypermarket Customers in Hong Kong
Year of publication: |
2001
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Authors: | Chan, Ricky Y.K. ; Tai, Susan |
Published in: |
Journal of international consumer marketing. - Philadelphia, Pa. : Taylor & Francis Group, ISSN 0896-1530, ZDB-ID 1080285x. - Vol. 13.2001, 4, p. 73
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