How Do Marketing CEOS Create Value for Firms?
Year of publication: |
[2021]
|
---|---|
Authors: | Kamatham, Sri Harsha ; Kale, Devendra |
Publisher: |
[S.l.] : SSRN |
Subject: | Führungskräfte | Managers | Unternehmenserfolg | Firm performance | Betriebliche Wertschöpfung | Value creation |
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