How Do New Products Perform? An Investigation
Year of publication: |
2022
|
---|---|
Authors: | Victory, Kirsten ; Tanusondjaja, Arry ; Dawes, John ; Romaniuk, Jenni ; Nenycz-Thiel, Magda |
Publisher: |
[S.l.] : SSRN |
Extent: | 1 Online-Ressource (32 p) |
---|---|
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments May 5, 2021 erstellt |
Other identifiers: | 10.2139/ssrn.4137036 [DOI] |
Classification: | M3 - Marketing and Advertising |
Source: | ECONIS - Online Catalogue of the ZBW |
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