How Does Perceived Convenience Retailer Innovativeness Create Value for the Customer?
Year of publication: |
2013
|
---|---|
Authors: | Lin, Chen-Yu ; Marshall, David ; Dawson, John |
Published in: |
International Journal of Business and Economics. - College of Business, ISSN 1607-0704. - Vol. 12.2013, 2, p. 171-179
|
Publisher: |
College of Business |
Subject: | perceived convenience retailer innovativeness | perceived value | qualitative research |
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