How does shopper-based mall equity generate mall loyalty? A conceptual model and empirical evidence
| Year of publication: |
2009
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|---|---|
| Authors: | Chebat, Jean-Charles ; El Hedhli, Kamel ; Sirgy, M.Joseph |
| Published in: |
Journal of retailing and consumer services. - London [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 12043850. - Vol. 16.2009, 1, p. 50-60
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