How important are ethics and social responsibility? ‐ A multinational study of marketing professionals
Year of publication: |
2001
|
---|---|
Authors: | Singhapakdi, Anusorn ; Karande, Kiran ; Rao, C.P. ; Vitell, Scott J. |
Published in: |
European Journal of Marketing. - MCB UP Ltd, ISSN 1758-7123, ZDB-ID 2002936-6. - Vol. 35.2001, 1/2, p. 133-153
|
Publisher: |
MCB UP Ltd |
Subject: | International marketing | Ethics | Social responsibility | National cultures | Consumer behaviour |
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