How marketing capabilities shape entrepreneurial firm's performance? : evidence from new technology based firms in turkey
Year of publication: |
December 2017
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Authors: | Qureshi, Muhammad Shahid ; Aziz, Nergis ; Mian, Sarfraz A. |
Published in: |
Journal of Global Entrepreneurship Research : JGER. - Berlin : SpringerOpen, ISSN 2251-7316, ZDB-ID 2758698-4. - Vol. 7.2017, 15, p. 1-15
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Subject: | Marketing capability | Marketing orientation | Entrepreneurial orientation | Competitive advantage | NTBF (new technology-based firms) | Technology park | Unternehmenserfolg | Firm performance | Unternehmensgründung | Business start-up | Marketingmanagement | Marketing management | Wettbewerbsvorteil | Hochtechnologie | High technology | Türkei | Turkey | Technologiepark | Marketing |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Other identifiers: | 10.1186/s40497-017-0071-5 [DOI] hdl:10419/196995 [Handle] |
Source: | ECONIS - Online Catalogue of the ZBW |
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