How Readability Shapes Social Media Engagement
| Year of publication: |
2018
|
|---|---|
| Authors: | Pancer, Ethan ; Chandler, Vincent ; Poole, Maxwell ; Noseworthy, Theodore J. |
| Published in: |
Journal of Consumer Psychology. - Wiley, ISSN 1532-7663, ZDB-ID 2021876-X. - Vol. 29.2018, 2 (07.11.), p. 262-270
|
| Publisher: |
Wiley |
| Type of publication: | Article |
|---|---|
| Language: | English |
| Other identifiers: | 10.1002/jcpy.1073 [DOI] |
| Source: | Other ZBW resources |
Persistent link: https://www.econbiz.de/10012083011