How regional are regional headquarters? : the "latinization" of control in European structures of a Brazilian MNC
Year of publication: |
2019
|
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Authors: | Aguzzoli, Roberta ; Hunek, Ilona |
Published in: |
Emerging market multinationals and Europe : challenges and strategies. - Cham, Switzerland : Springer, ISBN 978-3-030-31290-9. - 2019, p. 83-101
|
Subject: | Brasilien | Brazil | Multinationales Unternehmen | Transnational corporation | Lateinamerika | Latin America | Unternehmenszentrale | Corporate headquarters | Ausländische Tochtergesellschaft | Foreign subsidiary | Europa | Europe | EU-Staaten | EU countries |
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