How tech companies advance sustainability through artificial intelligence : developing and evaluating an AI x Sustainability strategy framework
Year of publication: |
2024
|
---|---|
Authors: | Zechiel, Felix ; Blaurock, Marah ; Weber, Ellen ; Büttgen, Marion ; Coussement, Kristof |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 1873-2062, ZDB-ID 2012747-9. - Vol. 119.2024, p. 75-89
|
Subject: | AI | Strategic management | Strategy | Sustainability | Tech companies | Twin transition | Nachhaltige Entwicklung | Sustainable development | Strategisches Management | Nachhaltigkeit |
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