How to attract low prosocial funders in crowdfunding? : matching among funders, project descriptions, and platform types
Year of publication: |
2023
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Authors: | Li, Yuanqing ; Cabano, Frank ; Li, Pingshu |
Published in: |
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group. - Amsterdam : Elsevier, ISSN 0378-7206, ZDB-ID 432134-0. - Vol. 60.2023, 7, p. 1-15
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Subject: | Crowdfunding | Funders | Platform types | Project description | Prosocial motivation | Personalführung | Leadership | Motivation | Projektmanagement | Project management |
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