How to evaluate employer brands : a monetary approach
Year of publication: |
2015
|
---|---|
Authors: | Güntürkün, Pascal ; Haumann, Till ; Lukasczyk, Alfred |
Published in: |
Human resource management practices : assessing added value. - Cham : Springer, ISBN 3-319-08185-3. - 2015, p. 53-67
|
Subject: | Personalmarketing | HR marketing | Bewertung | Evaluation |
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