HTML5 – AUGMENTED REALITY, A NEW ALLIANCE AGAINST THE OLD WEB EMPIRE?

The current paper presents the 2013 realities of the Augmented Reality paradigm in the context of the use of modern web technologies. The article starts with an educated summary, presentation style, of the present worldwide recognized standards for Augmented Reality (AR) applications. I will not only present but also compare and comment on the current state problems, advantages, development directions and guidelines for AR web applications. The focus of this article is set towards the development and use of AR web applications especially for mobile devices like smartphones, tablets, special factor laptops or ultra-books.