Hybrids in Hollywood : a study of the production and performance of genre-spanning films
Year of publication: |
2012
|
---|---|
Authors: | Hsu, Greta ; Negro, Giacomo ; Perretti, Fabrizio |
Published in: |
Industrial and corporate change. - Oxford : Oxford Univ. Press, ISSN 0960-6491, ZDB-ID 1112650-4. - Vol. 21.2012, 6, p. 1427-1450
|
Subject: | Leistungsbündel | Bundling strategy | Filmproduktion | Film production | Unternehmenserfolg | Firm performance | USA | United States |
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