"I wanna be sustainable, but I don't wanna show it!" : the effect of sustainability cues on young adult consumers' preferences
Virginia Fani, Valentina Mazzoli, Diletta Acuti
| Year of publication: |
2023
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|---|---|
| Authors: | Fani, Virginia ; Mazzoli, Valentina ; Acuti, Diletta |
| Published in: |
Business strategy and the environment. - New York, NY [u.a.] : Wiley, ISSN 1099-0836, ZDB-ID 2025936-0. - Vol. 32.2023, 6, p. 3344-3358
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| Subject: | environmental concern | perceived proximity | plastic waste | sustainability cues | sustainable fashion consumption | young adults | Konsumentenverhalten | Consumer behaviour | Jugendliche | Youth | Nachhaltigkeit | Sustainability | Nachhaltige Entwicklung | Sustainable development | Nachhaltiger Konsum | Sustainable consumption | Umweltbewusstsein | Environmental consciousness |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1002/bse.3303 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014369786