Idea Watch - FIRST - The Perils of Partnering in Developing Markets - How a health care provider cleared several crucial hurdles PLUS Why "I'm sorry"—a simple but important part of doing global business—often gets lost in translation, and a new look at investors' role in short-termism
Year of publication:
2012
Published in:
Harvard business review : HBR. - Boston, Mass : Harvard Business School Publ. Corp, ISSN 0017-8012, ZDB-ID 23826. - 2012, p. 23-23