The identification of differences in patterns of content and functional organization of expressive, conventional and rhetorical messages in three message genres
O'Keefe's (1988) model of message design logic represents a rational, goals-based approach to message production which focuses on the ways individuals differ in their implicit beliefs about the functional possibilities of language. She argues that three such concepts, the expressive, conventional and rhetorical design logics, differ in terms of the patterns of message contents and the functional organization of messages.
Year of publication: |
1990
|
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Authors: | Paulson, Lynn Edith |
Other Persons: | O'Keefe, Barbara (contributor) |
Subject: | Speech Communication | Language |
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