Identification of Marketing Capabilities : A Study on Indian Product Based B2B Telecom Start-Ups
Year of publication: |
2014
|
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Authors: | Aeron, Prageet ; Jain, Rekha |
Publisher: |
[S.l.] : SSRN |
Subject: | Indien | India | Unternehmensgründung | Business start-up | Telekommunikationssektor | Telecommunications industry | KMU | SME | Lieferantenmanagement | Supplier relationship management | B-to-B-Marketing | Business-to-business marketing |
Extent: | 1 Online-Ressource (48 p) |
---|---|
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments December 14, 2010 erstellt |
Other identifiers: | 10.2139/ssrn.1725460 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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