Identifying customer behavioral factors and price premiums of green building purchasing
Yi-Kai Juan, Yin-Hao Hsu, Xiaoyan Xie
| Year of publication: |
July 2017
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| Authors: | Juan, Yi-Kai ; Hsu, Yin-Hao ; Xie, Xiaoyan |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 64.2017, p. 36-43
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| Subject: | Green building | Artificial neural network (ANN) | Price premium | Consumer behavior | Decision-support model | Konsumentenverhalten | Consumer behaviour | Neuronale Netze | Neural networks | Preismanagement | Pricing strategy | Nachhaltiges Bauen | Sustainable building |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.indmarman.2017.03.004 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011738312