Identifying Non‐Adopter Consumer Segments: An Empirical Study on Earthquake Insurance Adoption in Turkey
Year of publication: |
2018
|
---|---|
Authors: | Adigüzel, Feray ; Kleijnen, Mirella ; Erkan, B. Burçak Başbuğ ; Yozgatligil, Ceylan Talu |
Published in: |
Journal of Consumer Affairs. - Wiley, ISSN 1745-6606, ZDB-ID 2066552-0. - Vol. 53.2018, 2 (05.07.), p. 662-685
|
Publisher: |
Wiley |
Saved in:
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