Identifying types of stores in commercial zones and their marketing strategies
Year of publication: |
2010
|
---|---|
Authors: | Singhavolakul, Naiyarat ; Lee, Tzong-ru ; Sinnarong, Nirote |
Published in: |
International journal of enterprise network management. - Olney, Bucks. : Inderscience Enterprises Ltd., ISSN 1748-1252, ZDB-ID 2212020-8. - Vol. 4.2010, 3, p. 275-301
|
Subject: | Einkaufszentrum | Shopping center | Klassifikation | Classification | Marketingmanagement | Marketing management | Konsumentenverhalten | Consumer behaviour | Thailand |
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