Image risks of servitization in collaborative service deliveries
Year of publication: |
2014
|
---|---|
Authors: | Nenonen, Sanna ; Ahvenniemi, Olli ; Martinsuo, Miia |
Published in: |
The service industries journal. - Abingdon : Routledge, ISSN 0264-2069, ZDB-ID 722623-8. - Vol. 34.2014, 16, p. 1307-1329
|
Subject: | servitization | image risk | external partner | third-party performance | manufacturing | Industrie | Manufacturing industries | Leistungsbündel | Bundling strategy | Unternehmenskooperation | Inter-firm cooperation | Risiko | Risk | Unternehmensdienstleistung | Business services | Dienstleistungsqualität | Service quality |
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