Images of women in online advertisements of global products : does sexism exist?
Year of publication: |
2008
|
---|---|
Authors: | Plakoyiannaki, Emmanuella ; Mathioudaki, Kalliopi ; Dimitratos, Pavlos ; Zotos, Yorgos |
Published in: |
Journal of business ethics : JOBE. - Dordrecht : Springer, ISSN 0167-4544, ZDB-ID 868017-6. - Vol. 83.2008, 1, p. 101-112
|
Subject: | Online-Marketing | Internet marketing | Internet | Frauen | Women | Soziale Rolle | Social role | Geschlechterdiskriminierung | Gender discrimination | Welt | World |
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