The impact of market orientation and learning orientation on organisational performance : a study of small to medium-sized enterprises in Cape Town, South Africa
Year of publication: |
2016
|
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Authors: | Beneke, Justin ; Blampied, Simon ; Dewar, Nadine ; Soriano, Linda |
Published in: |
Journal of research in marketing and entrepreneurship : JRME. - Bingley : Emerald, ISSN 1471-5201, ZDB-ID 2516633-5. - Vol. 18.2016, 1, p. 90-108
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Subject: | Learning orientation | Market orientation | Organisational performance | Small- to medium-sized enterprises | South Africa | Südafrika | Unternehmenserfolg | Firm performance | KMU | SME | Marketingmanagement | Marketing management | Lernende Organisation | Learning organization |
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