Impact of national culture on transfer of technology : demand side analysis
Year of publication: |
2002
|
---|---|
Authors: | Park, Hoon ; Paik, Yongsun |
Published in: |
Journal of global business : JGB ; journal of the Association for Global Business. - Harrisonburg, Va., ISSN 1053-7287, ZDB-ID 1189381-3. - Vol. 13.2002, 24, p. 49-58
|
Subject: | Technologietransfer | Technology transfer | Kulturelle Identität | Cultural identity | Konsumentenverhalten | Consumer behaviour |
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